Topic outline

Be Your Own Boss Class 5 - Marketing the Business

Course Overview

This course is offered virtually via Zoom and will be hosted by a Walmart Academy Coach

Please register for any class session that fits with your availability. Email CommunityAcademy@walmart.com with any questions

Note: if interested in attending the entire series of classes, please register for each class separately 

Cost : Free
Duration : 01 Hour(s) 30 Minutes

Course Details

Properly marketing and selling your product is key to the success of your business. Understand the importance of company branding and that it will represent your business as you test and market your product. 

At the end of this course, participants will be able to:

  • Understand how the Four Ps fit into the testing and feedback loop for a new business.
  • Establish a marketing, testing, and feedback plan for your business.
  • Identify important points to remember to drive the business to success.
  • Realize the importance of the business name and logo.

This series is best taken in order by completing with each class building on work from the previous. From these classes, you can expect to have a broad overview of various points to consider when opening or starting a business.


Be Your Own Boss Series Course Details

Class 1: Starting a Business Class 2: Finding the Value Class 3: Understanding the Customer
Class 4: Validating the Product or Service Class 5: Marketing the Business Class 6: Running the Business
Class 7: Creating the Business Plan Class 8: Evaluating the Business


    No upcoming sessions